Nike Go FlyEase
Let’s Go FlyEase
If you could make a hands-free shoe, how would you do it? This simple question is where the Nike Go FlyEase design team started. See how they met the goals of building a shoe that changes the way we get in and out of the day.
My role as a designer was to understand and map out the story across all deliverables in the Nike ecosystem and social channels.
I also worked closely with my team developing the Behind the Design narrative and created and animated the graphics just in time for the momentous launch.
More to step into on this project coming soon.
Art Direction by Michael Spoljaric
Creative Direction by Mark Aver